Graphic and Industrial redesign of Nivea Milkbar Soap. Adding a suction pad and a die pattern in the material that was previ- ously used, allows it to stick on the wall of the bathroom giving the pack a secondary use: a simple and practical soap holder.
The water drains from the bottom corners of the pack, thanks to the die pattern that is ripped when used. By using this new package, the life of the product get’s doubled.
Published in Packaging of the World Featured in Behance Packaging Design Served
In colaboration with: Monica Del Rio, Juliana García and Sol Balseca
Master in Packaging Design - ELISAVA 2015 Tutorized by Isaac Salom and Enric Aguilera